Updating yellow pages listing for businesses

Our experience the second time took somewhat longer, but the process was still the same. After claiming your practice, the next step is to go through each of your listings carefully to verify that all of your information is correct.

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Yellowpages, known online as YP, has also become a prominent player online, reaching over 11 million people each month.

Nearly 20 percent of these YP users are in the 65 or older age range while 80 percent of Google’s searches are from 25-34 year olds.

Enter your business phone number to see if it's already in the Yellow Pages.

If not, you'll be given the option to start a new listing for free.

If your practice’s YP listing comes up in a consumer search, but has incorrect contact information, your potential patient may move onto the next practice.

Worse yet, your potential patient may associate a negative experience online with the care they receive, thus judging the entire practice and provider for bad information usually associated with telephone numbers, old addresses, etc.According to a recent com Score study commissioned by YP, 77 percent of people who initiated a search on YP contacted a merchant after their search and 66 percent made a purchase of goods or services from a merchant after their search.Put simply, local search is more likely to produce a positive purchase than general search.Now, however, people turn to search engines like Google and Bing when they are in need of information.In fact, Google, the world’s largest search engine, processes 40,000 search queries per second!The impact of 84 different profiles with varying information, as illustrated in our case study, is that depending on how a particular search is administered, potential patients may receive different and oftentimes, inaccurate information.

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